The rapid growth of information technology has led to the development of global networks, expanding communication and information infrastructures, and fostering the emergence of virtual service organizations. The virtual space in the global competitive landscape has increased information production within organizations. This production of information in virtual organizations reduces investment costs and the time required to achieve results. A notable example is Customer Relationship Management (CRM). As a prominent instance of organizational-customer interaction in virtual environments, CRM plays a pivotal role in enhancing relationships between customers and virtual organizations.